The System

The Improv website has updated a few times in the last half decade. The latest system was created in 2019 and has been built upon since then.

The design was inspired by large corporations like Stripe and Google, and other Saas companies like Mollie, Help Scout, and MemberStack.

Try scrolling on the top image below!

browser-bar
browser-bar

The Old

As seen on The Wayback Machine, this was the Improvizations site all the way up to October 22nd, 2016. The website hadn't been updated in a meaningful way since 2013.

improv website in 2016

The First Attempt

In early 2017, as a sophomore at LCAD, I worked with the company to redesign and update the website. While it wasn't good, it was a definite upgrade at the time.

I was particularly happy with the Careers page in late 2017. This was the first time I had full creative control. My goal was to make Improv feel boutique and refined.

improv website redesign in 2017

2020+ Product

In 2020, I redeveloped the entire website from scratch. The main goal was to align the visual and interaction components to create a feeling of cohesion throughout.

The entire website had to be built for all screen sizes,and like with every other website I create, it is fully responsive.

improv site redesign
The 2021 Improvizations Homepage
improv implementation page improv website 3d assets improv intranet 3d logos
improv 2020 webinar calls to action
Fun and interesting CTAs for a webinar series Improv did in 2020

Major Updates

improv careers page update